HARDGOODS JUMP HOOK
Goal of the project is to create a
intuitive app that brings the feeling
of the hotel to the app. It will allow
for a easy and smooth experience
to book a room and show the hotels
offers to the customer in a clear way.

RESEARCH
Competitive benchmarking shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.
MOODBOARD
Feeling and mood shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.
Photos
Photos shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.
INFO & TYPO
Information and typography shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.
ICONS & INTERACTIONS
Icons and interaction shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.
COLOUR
Colour shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.
RESULT
Result shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.
App shows booking of hotel rooms is
often determined by preset dates and destination, there for
most booking apps apply a direct approach to check availability.
Which is good. The calendar function differs from site to site
and make a big difference to the feeling of ease to use. With a
predetermined date and destination, pictures are of course
common to set the mood and direction. Most hotel apps has a
generic expression with a lack of appealing and inviting images
that makes the visual presentation, not so interesting. Giving
the customer the objective information clearly is important,
compared to the competitive apps there is room with simple
means to stand out and get the customer more interested and
to feel more invited.